Large-scale social and behavior change communication interventions have sustained impacts on infant and young child feeding knowledge and practices: Results of a 2-year follow-up study in Bangladesh

This article assesses the changes in exposure and infant and young child feeding knowledge and practices after a social behavior change program ended. The findings indicate that improvements in maternal knowledge and practices related to infant and young child feeding can be sustained for at least two years. The authors also found that exposure to interpersonal counseling decreased slightly, community mobilization decreased substantially and recall of mass media messaging remained unchanged after the end of the project.