Durham, N.C. – PR Daily awarded FHI 360’s “Opportunity Within Reach” campaign — a full redesign of FHI 360’s brand and website — as the best “Branding or Rebranding” campaign of 2024. This effort was part of a strategic transformation focused on how FHI 360 can better advance equity, prioritize local leadership and create lasting change for good.
“Our team is honored to be considered and recognized,” says Christine Nyirjesy Bragale, director of communications at FHI 360. “I am continuously inspired by my colleagues around the world and my fellow nonprofit communicators whose boundless creativity is helping to solve significant challenges.”
FHI 360 also earned honorable mention for the overall Nonprofit Communications Team of the Year.
“Finding clarity in the complexity of a global organization like FHI 360 is always challenging, and rarely more so than when an organization is reflecting on its strategic priorities and recentering its identity,” says Hayley Berlent, founder and CEO of Additive, the brand consultancy that supported FHI 360 with its new brand strategy, messaging and visual identity. “That clarity of purpose is the foundation of our partnership with FHI 360.”
“A project this size requires fearless leadership and clear vision,” says Deanna Saab, creative director of FHI 360’s Design Lab. “We spent a lot of time heads-down, focused on the goal; it’s an honor to look up and see our efforts recognized by our peers.”
PR Daily’s annual Nonprofit Awards celebrate the people, organizations and communities that drive awareness and advance their missions.
To view the full list of winners, visit https://www.prdaily.com/see-all-winners-of-pr-dailys-2024-nonprofit-awards/.
