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Communication and social marketingHealth researchPublished research

2 Results Found

  • Published research

    Outcomes of compulsory detention compared to community-based voluntary methadone maintenance treatment in Vietnam

    This research finds conclusive evidence that methadone maintenance treatment (MMT) is more costeffective than center-based compulsory treatment (CCT) in reducing heroin use, blood-borne virus risk behaviors, drug-related illegal behaviors and monthly drug spending. The authors recommend that policymakers consider allocation of resources for MMT treatment a higher priority and scale down CCT models.
  • Published research

    Overweight and obesity in local media: An analysis of media coverage in CDC-funded communities

    Earned media can be part of addressing overweight and obesity by emphasizing prevention and both environmental and individual causes and solutions. This paper examines almost 3,000 news stories related to overweight and obesity in newspaper and television channels in multiple locations across the United States. The authors suggest future research could explore if public perception or news coverage on overweight and obesity changes.